Product
Polos, caps, event merch
Standard
European fit and finish
Timeline
Event deadline met
Result
Continued partnership
Emirates Airline required premium custom apparel for the DP World Golf Tournament: polos and caps with European fit and finish, precise embroidery for sponsor branding, and delivery aligned to a global event calendar.
A tight deadline before the tournament, international-quality finish for an event with global visibility, and a brand team with exacting approval standards. Emirates needed a local partner who understood premium branding, not a trader relaying instructions overseas.
Sourced premium pique and performance fabrics, developed custom patterns to match European fits, ran high-definition embroidery for logos and sponsor branding, and handled custom labelling and packaging. Sampling and approvals were coordinated directly with the Emirates brand team.
The full collection was executed within deadline and delivered to the event venue with zero logistics issues. Exceptional feedback from Emirates and tournament partners, and a continued partnership on further brand initiatives.
